We truly are not nine to fivers and we believe in challenging the creative status quo. We believe in developing, financing, producing and distributing content differently. We are building our financial strength by funding the development of our productions on a global scale, aggressively growing our business and independence through a combination of organic growth, licensing and distribution arrangements, strategic relationships and partnering with sponsors, television networks and independent producers.
The way that we challenge the status quo is through our creative executions, we offer brands, influencers, and celebrities multifaceted tactics along with effective brand messages that connect to our engaged audience and resonates with viewers across the globe.
With changing times we are finding creative ways to effectively to put brands and more into our story arcs throughout the seasons of our content development slate to help drive recall, affinity, and purchase intent for brands versus working only with the traditional advertising strategies and methods. Our entertainment marketing targets consumers organically by seamlessly weaving brands into these experiences and strengthening emotional connections to things they enjoy.
The bottom line is that we are producing great as people around the globe are craving amusement. The global audience of people unexpectantly binge-watching a new series, going to see the latest blockbuster movie, or going to the year’s biggest concert or festival continues to grow. Our entertainment marketing targets consumers organically by seamlessly weaving into these experiences and strengthening emotional connections to things they enjoy. Quite simply, entertainment marketing works well because it entertains.